News releases are very important for news publications and the Bothell-Kenmore Reporter relies on them for some of the stories they post. When writing a successful news release, it is important to follow the rules of the Association Press style book. Journalists follow those rules for all the stories they post so it is important to communicate with them using the same rules. Also, as mentioned in chapter 18, knowing your target audience is incredibly important. The readers of the Bothell-Kenmore reporter give news to the people living in or around those communities. The news release should be relevant to those communities. The better the news release is written, the better the news article will be.

People working in an office. Photo by David L. Ryan/The Boston Globe, via Getty Images https://www.nytimes.com/2019/09/25/opinion/wework-adam-neumann.html

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